Current Issue: May 2024
Volume25,
Number2
Guest edited by
- How Texts Confuse Online Buyers: Quantifying Text Quality Of Online Product Descriptions Yang Sun, Shaonan Tian, Ming Zhou,
- Analyzing Knowledge-sharing Activities In Open Innovation Contests Under Optimal Reward Mechanism Jhih-Hua Jhang-Li, Jyh-Hwa Liou,
- How Should Brand Manufacturer Cooperate With Influencer In Live Streaming E-commerce? Li Cui, Xinzhu Li, Ke Yan, T.C.E. Cheng,
- Social Referral Mechanism For Context-Aware Mobile Advertising Lien-Fa Lin,
Guest edited by
- Dr. Xusen Cheng, Renmin University of China, China (email: xusen.cheng@ruc.edu.cn)
- Dr. Jian Mou, Pusan National University, South Korea (email: jian.mou@pusan.ac.kr)
- Dr. Yonggui Wang, Zhejiang Gongshang University, China (email: ygwang@zjsu.edu.cn)
- Dr. Alex Zarifis, University of Southampton, UK (email: a.zarifis@soton.ac.uk)
Social Sciences Citation Index (SSCI) 2022 Impact Factor: 3.9
