The Impact of Privacy Calculus and Trust on User Information Participation Behavior in AI-based Medical Consultation - The Moderating Role of Gender Key Word: AI-based medical consultationPrivacy calculusInformation participationtrustgender Read more about The Impact of Privacy Calculus and Trust on User Information Participation Behavior in AI-based Medical Consultation - The Moderating Role of Gender
Going Too Far? How Consumers Respond to Personalized Advertising from Different Sources Key Word: PersonalizationSocial networking sitesPrivacy calculusSource typeVignette factorial survey Read more about Going Too Far? How Consumers Respond to Personalized Advertising from Different Sources