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Journal of Electronic Commerce Research

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Linguistic features

Sensory Marketing in Online Medical Knowledge Sharing: A Feeling-as-Information Theory Perspective

Key Word:

Knowledge sharing
Feeling-as-information theory
Sensory cues
Sensory marketing
Linguistic features

Read more about Sensory Marketing in Online Medical Knowledge Sharing: A Feeling-as-Information Theory Perspective

JOURNAL OF ELECTRONIC COMMERCE RESEARCH

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