Exploring Social Influence on Hedonic Buying of Digital Goods-Online Games’ Virtual Items Key Word: Digital goodsonline gamesSocial influence theoryTheory of sense of communityHappiness Read more about Exploring Social Influence on Hedonic Buying of Digital Goods-Online Games’ Virtual Items
The Effects Of Trust And Enjoyment On Intention To Play Online Games Key Word: enjoymentonline gamesTRAtrust Read more about The Effects Of Trust And Enjoyment On Intention To Play Online Games