Impact of Machine and Interpersonal Virtual Experience Combinations on Sense of Virtual Community: The Moderating Roles of Optimum Stimulation Level and Motives for Reading Customer Articulations Key Word: Machine virtual experienceInterpersonal virtual experienceSense of virtual community (SOVC)Optimum stimulation level (OSL)E-WOM Read more about Impact of Machine and Interpersonal Virtual Experience Combinations on Sense of Virtual Community: The Moderating Roles of Optimum Stimulation Level and Motives for Reading Customer Articulations
A Social Network Approach To The Influences Of Shopping Experiences On E-Wom Key Word: Shopping ExperienceSocial NetworkE-WOMArgument PresentationProduct Type Read more about A Social Network Approach To The Influences Of Shopping Experiences On E-Wom
